Patient demand
Queries and service clusters with commercial or near-commercial intent.
Door 1 · SEO + local
Help patients find the right clinic in Google Search + Maps
We connect technical SEO, service, clinician and location pages with Google Business Profiles. Organic and local visibility are measured together, so patients can reach the right service and clinic.
Outcome
One prioritized system for organic search and local results.
Scope is confirmed after the baseline. You see what is included, what depends on your team and how success will be checked.
What you get
Technical audit with impact, owner and success checks
Search terms matched to service, clinician and location pages
Google Business Profile audit for the selected location
Service, clinician and location page recommendations
Structured data, internal-linking and profile-to-page plan
Google Search + Maps visibility baseline
Prioritized implementation list and measurement plan
Choose when you want stronger visibility across traditional Google Search and local results.
Free baseline: The simplest free audit starts with one clinic or selected location, one priority market and one patient language. We review the complete website, center the baseline on that clinic or location and record organic, local, page and profile gaps.
Ongoing: After the baseline, choose advisory support, joint implementation or implementation by our team. Cadence, locations and ownership are written into scope.
Scope detail
Crawl and indexation: status codes, directives, sitemaps, canonicals and duplicate paths
Service, clinician and location page architecture
Google Business Profile categories, services, hours, practitioners and page alignment
Structured data, internal links, mobile experience and priority templates
Local visibility by service, search area, device and capture date
Tracking coverage for calls, forms and bookings when approved aggregate data is available
Measurement
What we track
Search + Maps visibility
Organic rankings and local exposure by service and location.
Patient actions
Calls, forms and bookings when the clinic can share approved aggregate events.
Process
From baseline to recheck
- 01
Baseline
Audit demand, pages, profiles, technical health and visible competitors.
- 02
Priorities
Rank work by impact, effort, confidence and business value.
- 03
Implementation
Work with your team or deliver approved changes separately.
- 04
Review
Repeat the agreed searches and check patient actions on an agreed cadence.
Working boundaries
What stays clear
- Medical claims stay under clinician and legal review.
- Distance remains a core Maps factor and cannot be optimized away.
- Rankings and patient volume cannot be guaranteed.
- The initial audit stands alone. Ongoing work starts only after a separate written scope.
Ownership
Who approves and who implements
Names, capacity, backup and escalation are confirmed in the written scope.
- We own research, priorities, specifications and agreed implementation.
- The clinic retains ownership of its Google Business Profiles.
- The clinic names the clinical, legal and local approvers for claims, hours and services.
- A named language reviewer approves market terminology before publication.
Evidence and method
Continue with the relevant proof
Free audit
Start Google Search + Maps with a free audit
The simplest free audit starts with one clinic or selected location, one priority market and one patient language.
Best fit Clinics, hospitals and medical groups in:
- Dental
- Aesthetic medicine
- Physiotherapy
- Fertility & IVF
- Dermatology
- Hair transplant
- Plastic surgery
- Mental health
- Multi-specialty groups
- Your current visibility and named competitors
- The sources AI answers rely on
- A prioritized list of improvements to implement
Need to include several clinics, locations, countries, markets or patient languages? Book a 20-minute call We’ll agree the scope and tailor the audit at no cost.