Services

Search visibility across every prospective-client discovery path

Start with a free baseline audit across Google Search + Maps, Google AI Overviews and ChatGPT + Gemini Visibility.

01

Door 1

Google Search + Maps

We connect technical SEO, practice-area and lawyer pages, office information and Google Business Profiles. Organic and local visibility are measured together around the searches prospective clients use.

One prioritized system for organic search and local visibility.
02

Door 2

Google AI Overviews

We test priority prospective-client questions in Google, save the AI Overviews that appear and record named firms, practice areas, lawyers, offices, cited sources and visible competitor gaps.

A captured baseline for AI Overview presence, citations and source gaps.
03

Door 3

ChatGPT + Gemini Visibility

We test priority prospective-client questions in ChatGPT and Gemini, record mentions, recommendation context and sources for the firm, its practice areas, lawyers and offices, and repeat unstable answers before setting priorities.

A repeatable baseline for assistant visibility and recommendation gaps.

Where to start

Start with one door, then expand the scope

You can begin with ChatGPT + Gemini Visibility alone, then expand into broader SEO. The work is closely connected: assistants rely on crawlable practice-area, lawyer and office pages, clear firm information and credible sources—the same foundation that supports Google Search + Maps and Google AI Overviews.

Door 1

Google Search + Maps

Start here when organic or local results do not lead prospective clients to the right practice area, lawyer or office.

Door 2

Google AI Overviews

Start here when Google’s generated answers omit your firm, name competitors or cite stronger sources.

Door 3

ChatGPT + Gemini Visibility

Start here when ChatGPT or Gemini does not mention or recommend your firm for priority prospective-client questions.

Start

Freeaudit

The simplest free audit starts with one law firm or selected office, one priority market and one prospective-client language.

Need to include several firms, offices, countries, markets or prospective-client languages? Book a 20-minute call We’ll agree the scope and tailor the audit at no cost.

Scale

Ongoingscope

Advisory, implementation and multi-office support are defined after the audit in a written proposal.

Control

Measuredprogress

Every priority gets an owner, a success check and a repeat test.

How an ongoing program progresses

The written proposal sets the sequence, scope and owners.

Start

Baseline

Market, competitors, demand, current visibility and agreed KPIs.

First priorities

Foundation

Priority technical fixes, architecture, measurement and the first implementation plan.

Approved work

Implementation

Practice-area, lawyer and office improvements; structured data; internal links; client-approved information and sources.

Repeat and scale

Measured progress

Expand proven work, repeat captures and adjust priorities from measured outcomes.

Free audit

See where prospective clients find other firms first

The simplest free audit starts with one law firm or selected office, one priority market and one prospective-client language.

Best fit Law firms and multi-office legal practices in:
  • Personal injury
  • Family law
  • Criminal defense
  • Immigration
  • Employment law
  • Business + corporate
  • Litigation + dispute resolution
  • Real estate + property
  • Estate planning + probate
  • Tax law
  • Your firm’s current visibility and named competitors
  • The sources AI answers rely on
  • A prioritized list of improvements to implement

Need to include several firms, offices, countries, markets or prospective-client languages? Book a 20-minute call We’ll agree the scope and tailor the audit at no cost.

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